Saturday, July 11, 2009

Lost in translation?

So the other day at the movies, we saw a trailer for the next Miyazaki animated feature, Ponyo.

I thought, "Huh. I hadn't heard of this one."

Then I went home and looked it up online. Oh, yes, I had heard of it. I had seen the original Japanese trailer, in fact.

But you might never know they were trailers for the same film.

The American trailer is basically ACTION ACTION OMG ACTION!!!! whereas the Japanese trailer presented a sense of wonder and adventure.

When did it become a crime in this country to promote movies based on their wonder & adventure content?

2 comments:

takineko said...

lol yeah, wow.
I need to see that...

Keeper said...

It's similar to how Lilo & Stitch was promoted here as "OMG crazy destructive alien is on the loose!!!" but in Japan it was presented as the story of a lonely girl who befriends a lonely alien (who happens to be hunted). The trailer voiceover actually states 「独りぼっちの女の子と、独りぼっちのエイリアン。」

And the end of the trailer includes text the exact Japanese of which I can't remember but the meaning is "You will never forget this chance meeting."